Leadership Team

Andy Whatling
CEO
Andy Whatling is Chief Executive Officer at PHG and has overall responsibility for global business operations.
With over 20 years of experience in the Supply Chain sector, Andy has overseen numerous strategic Warehouse Management System (WMS) projects for global clients, marking him as a true expert in the industry.

Rafal Haase
CFO
As Chief Information Officer, Rafal Haase is responsible for selecting, developing and implementing technology at PHG.
Rafal is using his 20 years of software implementation experience to define objectives and strategies for Information Technology at PHG.

Dan Haywood
CRO
Dan leads all revenue-generating functions to drive growth and ensure profitability.
He aligns teams and strategies to maximise performance, delivering exceptional value to clients while achieving ambitious revenue goals.

Henry Wright
Head of Client Solutions
Henry leads sales strategy to deliver tailored solutions that meet client needs. His focus on growth and innovation ensures PHG creates value-driven results and exceeds expectations.

Laura Hegarty
Head of Talent
​As Head of Talent at PHG, Laura leads strategies to attract, develop, and retain top-tier talent, ensuring a diverse and dynamic workforce.
Her focus on recruitment, career development, and talent management drives the company’s continued success and growth.

Alicia Smith
Head of Central Operations
As Head of Central Operations at PHG, Alicia Smith oversees core functions, including HR, to ensure seamless internal operations and organisational excellence. She drives strategic initiatives that optimise efficiency, enhance employee experience, and support business growth.
With a focus on fostering a strong company culture and aligning processes with PHG’s values, Alicia ensures that both people and operations are equipped to thrive in a dynamic, fast-paced environment.

Richard Farrow
Head of Customer Success
Richard leads a team dedicated to delivering tailored solutions and fostering strong client partnerships. He ensures customer needs are met while driving satisfaction, engagement, and business growth.

Paul Radford-Stewart
Head of PMO
Paul ensures key initiatives are delivered on time, within budget, and to the highest standards. His leadership drives strategic alignment, operational efficiency, and continuous improvement across the organisation.